“The Content Marketing Funnel of Love”. In the spirit of Valentine’s Day we share with you a great Slideshare presentation. This presentation is very representative of how many companies approach marketing. After all, with the advent of the internet, the consumer (B2B or B2C) has become very product sophisticated. Potential customers know so much more about your product or service even … [Read more...]
Small Business Secrets from the Lemonade Stand
JULY 25, 2014 BY DUCTTAPE I was driving down the street in my neighborhood on a recent sunny Saturday when I spotted an odd sight. Two groups of neighborhood kids had set up lemonade stands on opposing sides of the street, each group waving vigorously at me as I cruised past. I thought to myself I’d never seen that before, so I slowly rounded the block and proceeded to check out the two … [Read more...]