“The Content Marketing Funnel of Love”. In the spirit of Valentine’s Day we share with you a great Slideshare presentation. This presentation is very representative of how many companies approach marketing. After all, with the advent of the internet, the consumer (B2B or B2C) has become very product sophisticated. Potential customers know so much more about your product or service even … [Read more...]
Small Business Secrets from the Lemonade Stand
JULY 25, 2014 BY DUCTTAPE I was driving down the street in my neighborhood on a recent sunny Saturday when I spotted an odd sight. Two groups of neighborhood kids had set up lemonade stands on opposing sides of the street, each group waving vigorously at me as I cruised past. I thought to myself I’d never seen that before, so I slowly rounded the block and proceeded to check out the two … [Read more...]
How and Why to Clear Your Web Browser’s Cache
How and Why to Clear Your Web Browser’s Cache All web browsers have a cache component to them to store bits of information to make the loading of frequently visited pages faster. However, the cache does not always work to your advantage especially when web pages have been updated and your web browser’s cache is trying to recall the web page’s information from the cache directory. You may … [Read more...]
5 Ways Your Website is Hurting Your Bottom Line
Thursday is guest post day at Duct Tape Marketing and today’s guest is from Jake Magleby – Enjoy! Check out 5 ways your website is hurting your bottom line. Marketers have touted the benefits of an online presence for businesses for years. However, starting a business website is only the first step. For many would-be Internet business gurus, their bottom line is falling short of what it could … [Read more...]